Alex was appointed Global Sales & Marketing Manager for the Tuapo Pure brand in July 2018. He has over 15 years’ experience in sales & marketing in China & New Zealand. Alex began his career working for Procter & Gamble in China as a management trainee and has a variety of management experience across different roles in Customer Business Development.
Alex was the business development director for Leqee, which is a leading eCommerce service provider & Tmall partner. Alex was also part of New Zealand Trade Enterprise China Beachheads Advisor Program to provide advisory service to New Zealand SMEs. With previously held Sales & Marketing positions at EasiYo & Manuka Health, Alex is very experienced in growing New Zealand brands into the China market with success.
Alex also holds a Master of Science in Economics and Financial Economics from University of Nottingham (UK) & Bachelor of Science in Economics and Finance from University of York (UK).